posted at 19:50
Author: Mark Sullivan
Wed, 30 Jul 2014 02:00:22 +0000
Kurbo Health, the mobile weight-loss service for kids, bulks up with $5.8M round
It's a big health problem, but also a big opportunity for the right startup. Palo Alto, Calif.-based Kurbo Health believes it is that startup. "The reality is that over one in three kids in the U.S. are obese or extremely obese," Kurbo chief executive Joanna Strober told VentureBeat. "The costs of treating the health problems caused by obesity are enormous." Kurbo's product is an interactive weight-loss program that provides tools, coaching, and frequent online communication with the child, including guidance from personalized coaches. The Kurbo program costs $25 for one week, $75 for a month, or $200 for three months. Kurbo's Strober is a former partner at Bessemer, and an early investor and advisor to internet companies like Blue Nile, Baby Center and eToys. Kurbo was part of the incubator Rock Health's sixth class.

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