posted at 19:50
Author: Dean Takahashi
Tue, 28 Oct 2014 02:30:26 +0000
ARM unveils a trio of graphics chip designs for mobile media processing
The Cambridge, England-based chip design company is announcing three new graphics processing unit chip designs based on its Mali mobile graphics architecture. ARM is coming up with multiple Mali GPUs because mobile is becoming a much more segmented market. The company's Cortex microprocessors and Mali GPUs cover the gamut from feature phones to premium smartphones. The new GPUs will balance the need for higher performance, higher energy efficiency, cost efficiency, and faster time-to-market, he said. The new GPUs include the high-end Mali-T860 GPU, the Mali-T830 GPU, and the Mali-T820 GPU. About 90 percent of revenue for mobile apps comes from games, according to market researcher App Annie. About 53 percent of mobile data was video in 2013, according to Cisco. About 73 percent of all mobile device resolutions are high-definition or more, according to the Android Developer Dashboards, and mobile video compound annual growth rate was 69 percent from 2013 to 2018.

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