posted at 03:50
Author Name: Jim Edwards
Samsung v Apple Smartphone Sales & Profits
The end of the war was dramatic, although it was months coming: Samsung reported a staggering 20% drop in sales and an even worse 49% collapse in its profits because its flagship Galaxy S5 phone - one of those big Android phablets - just failed to sell in the last quarter. The reason: Consumers held off buying them because Apple launched its new iPhone 6 and iPhone 6 Plus phones in September, in big-screen sizes that competed directly with the Galaxy S5 and the Galaxy Note 3 and 4, Samsung's other giant-size high-end models, the Financial Times says. For years, Apple stayed away from the big-screen phone category, apparently in the belief - as founder Steve Jobs once said - that Apple's small 3.5-inch and 4-inch iPhones were just the right size for consumers because they could use them with one hand. In 2013, Apple finally realised that big screens were driving growth in phone sales. The company has a huge range of cheap, low-end Android phones that it sells a lot of but makes very little money on. Xiaomi is probably the most fascinating phone company on the planet right now, with its unbelievable cheap Androids that have superior design. Western consumers will be shocked to know that Xiaomi is now the third largest phone manufacturer by shipment volume worldwide - and it hasn't even started selling phones here yet! Xiaomi stole Samsung's low-end business, in other words, while Samsung was trying to solidify its lead as the high-end big screen leader.

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