posted at 20:50
Author: Mo Marshall
Thu, 04 Dec 2014 04:00:34 +0000
How to tell if an early stage company will succeed
Over the years, I've created a rubric with which I judge a company and make sure they are on the right path. Want to know how to judge the success of a company in about a minute? Shadow a product strategy management meeting and watch how decisions are made. It'll tell you everything you need to know about company vision, a CEO's disposition, and team friction or fluidity. Team Discussion Dynamics: Do teams come to an agreement and then respect that agreement? Does the team get along or is there tension, frustration, one-upmanship, or brinksmanship? Are product management visions aligned with those of company leadership? What does the team do after a decision is made? Do they move on, or do some team members hold a grudge and not let the issue go? It's important to constantly move forward, to execute, and if old ideas are constantly rehashed on a daily basis that is a recipe for disaster. Product Decisions: If strategic product decisions are being made by the non-founding engineering team, this can be a big red flag. Founders, product marketers, and those who are actively analyzing the market and customer needs should be the ones to make such decisions. Strong leadership is tied to building a clear and rock-solid company mission that every daily decision is informed by. Liron Petrushka is a three-time successful serial entrepreneur, an angel investor in companies such as Check and LendingClub, and a partner at the Silicon Valley accelerator UpWest Labs.

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